Improving product competitiveness is the key to tool industry competition

Release time：2020-06-01　　　　 Time to browse

　　Cutlery industry after a long - term development, is now in a rising period. In such a stage, the tool enterprise should adopt how to develop way, become each big tool enterprise positive thinking problem.

　　The domestic tool industry is at the low end of the mold industry in the world. The situation is related to the low level of science and technology in the whole industry and the continuous price war. If the cutting tool industry wants to develop, it must increase the research and development funds, increase the technology content, and produce products with core competitiveness. Only by strengthening product research and development can we truly change the current competitive mode.

　　Why the domestic tool industry has been fighting a price war? At present, domestic enterprises engaged in the production of cutting tools are more, but the scale is relatively small, are basically small workshop mode, there is no technological content. The products produced by small cutting tool enterprises are basically imitated, resulting in more and more homogenized cutting tools at the low and middle end. Cutlery enterprises are facing the problem of overcapacity and overstock. Cutting tool enterprises in order to continue to increase sales, will reduce the price of products. Several cutting tool companies have cut prices, eventually leading to the industry in trouble, the company's profits are becoming less and less. As profits continue to shrink, companies simply do not have the spare money to spend on product development.

　　The industry will suffer from a long-term internal price war. China's cutting tool enterprises should improve the technological content of their products, from the current price war to the competition of science and technology. At present, it is not profitable to simply seize market share, but to share market share. It is believed that after Chinese enterprises change the way of competition, the production level of enterprises can be greatly improved, effectively get rid of vicious competition, so that the cutting tool industry to a higher level